Curating the Past to Create a More Hopeful Future

Curating a city’s history is no small feat in any city. Yerevan’s History Museum demonstrates to how it plans to present the city’s past to current generations with an eye on its future.

Branding Armenia: 'It's time to share Armenia with the world'

Depending who you're talking to, Armenia can refer to a territory with long history, an ethnicity with a global diaspora, and a nation searching for an identity and dreams for a better future. How do all of these elements combine to help strategists determine where Armenia is headed in the 21st century?

What Yerevan’s Youth Are Thinking

In a city like Yerevan, where money always seems to be an issue, asking young people “What is your biggest dream?” will highlight that fact. While some of the answers we got certainly require money to become reality, it was clear that money was not the only objective.

Revisiting A Critical Historical Moment

Stalin pinned map to the wall and following along the Turkish-Armenian border with his pipe, said: “This, this is where I don’t like our border…”

ImYerevan's Photo Shoot with Actor Ken Davitian

Borat co-star Ken Davitian visits Yerevan in July of 2014 and poses with the city's monuments.

Bringing Yerevan's Buildings to Life

Hoping for a bright entry into a new era of optimism in Yerevan, ImYerevan implements street art projects to decorate entrances to the city's buildings.

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Documentary Film Screening in Yerevan: An Italian's Travels Armenia

Italian artist Bruno Bruni is in Armenia again, this time to be present at the premiere of a documentary film dedicated to his exhibition.

Urban blades

With so many talents in his possession, it’s no wonder that Greg Mirzoyan, a professional skater and photographer, has chosen the task to take the world by storm. Mixed with his insatiable hunger for travel, Mirzoyan shows just how far you can go with a single pair of skates and plenty of drive.

Monte Melkonian and the Way of the Samurai – Changing Reality through Struggle

“The question arises unintentionally: ‘Why should I die if it has no use. Why should I pay with my life for nothing?’ These are value judgments of an egoistic man. When you have to make a choice, don’t allow the thoughts about use or profit sway your mind.

Surreal pictures

This Armenian Photographer Made A Breathtaking Observation About The Human Eye.

The Sunny Creations Serpui Marie

In her quest to conquer San Paolo, Serpui Marie’s intention was to dedicate her life to natural sciences. But when she arrived in the fashion capital of South America, she chose the profession of a fashion designer.